Saudi Arabia Consumer Electronics Market Overview:

Market Size (2025): USD 8.21 Billion
Market Size (2032): USD 11.21 Billion
CAGR (2026–2032): 4.55%
Top Companies in Saudi Arabia Consumer Electronics Market: Samsung Electronics Co. Ltd., Apple Inc., Xiaomi Corporation, LG Corporation, Lenovo Group Limited, Sony Group Corporation, Dell Technologies Inc., HP Inc., Panasonic Holdings Corporation, and Others.

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Saudi Arabia Consumer Electronics Market Upgrades & Recent Developments

2025:

• Samsung Electronics Co., Ltd. introduced its Neo QLED 8K Smart TV series across the Saudi market in 2025, highlighting AI-optimized visuals, seamless smart home incorporation, and sustainability-driven production.
• Apple Inc. opened a new Apple retail store in Riyadh in 2025 as part of its GCC expansion strategy, with improved service centers & elite early access to flagship launches such as the Apple Vision Pro.

Key Growth Drivers of the Saudi Arabia Consumer Electronics Market:

• Driver: Increasing Tech-Savvy Population & Digital Amalgamation to Drive the Market

A youthful & digitally inclined population is considerably driving the Saudi Arabia Consumer Electronics Market. Also, with over 70% of the population under the age of 35, demand for wearables, laptops, smartphones, and gaming consoles is augmenting. Moreover, Saudi Vision 2030’s digital revolution agenda is generating a promising ecosystem for smart living, IoT, and e-governance, motivating the incorporation of electronics across all daily functions.

Saudi Arabia Consumer Electronics Market Segmentation

The consumer electronics market is segmented by market structure, connectivity type, product type, and booking mode. Based on market structure, the segment includes smartphones, televisions, laptops, refrigerators, washing machines, and wearable electronics, reflecting the growing demand for smart and multifunctional devices. By connectivity, wireless products dominate due to advancements in Bluetooth and Wi-Fi-enabled technologies. In terms of product type, electronic devices account for a larger share compared to consumer appliances, driven by digital transformation and smart home adoption. Moreover, online booking channels are rapidly expanding as e-commerce platforms offer greater convenience, variety, and competitive pricing compared to offline options.

Market Share, By Market Structure

• Smartphones & Mobile Phones
• Televisions (LED, OLED, Smart TVs, etc.)
• Laptops, Notebooks, & Tablets
• Air Conditioners & Refrigerators
• Washing Machines & Dishwashers
• Audio & Video Devices
• Cameras & Camcorders
• Gaming Consoles & Accessories
• Wearable Electronics
• Others

Market Share, By Connectivity Type

• Wired
• Wireless (Bluetooth, Wi-Fi, etc.)

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Market Share, By Product Type

• Electronic Devices
• Consumer Appliances
• Others

Market Share, By Booking Type

• Online Booking
• Offline Booking

Note:
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