The global Green coffee market size reached USD 38.3 Billion in 2024 and is projected to reach USD 52.7 Billion by 2033. The market is expected to grow at a CAGR of 3.62% during the forecast period 2025-2033. Growth is driven by rising coffee consumption, expansion of e-commerce, and increasing demand for specialty coffee reflecting consumer preferences for premium, sustainable, and unique coffee products.
Study Assumption Years
Base Year: 2024
Historical Year/Period: 2019-2024
Forecast Year/Period: 2025-2033
Green Coffee Market Key Takeaways
Current Market Size: USD 38.3 Billion (2024)
CAGR: 3.62%
Forecast Period: 2025-2033
Rising demand for premium quality green coffee beans driven by changing consumer tastes for specialty and gourmet coffee.
Growing popularity of single-origin and micro-lot green coffee beans meeting consumer demand for distinctive flavor profiles and product traceability.
Significant expansion of e-commerce channels facilitating direct commerce between buyers and producers with price transparency and equitable pay to farmers.
Europe represents the largest regional market due to its rich coffee culture and increasing preference for specialty coffee.
Opportunities exist in the growing demand for ready-to-drink (RTE) and cold brew coffee products.
Sample Request Link:
https://www.imarcgroup.com/green-coffee-market/requestsample
Market Growth Factors
The green coffee market growth is primarily driven by the rising demand for premium quality green coffee beans aligned with changing consumer preferences towards specialty and gourmet coffee. Consumers increasingly seek distinctive flavor profiles and product traceability, fueling popularity in single-origin and micro-lot green coffee beans. This shift toward premium quality sustains market growth by addressing consumer demand for unique and high-quality coffee experiences.
E-commerce growth significantly contributes to the market expansion. The online marketplace enables direct trade between buyers and producers, ensuring access to superior green coffee beans with transparent pricing and fair payment to farmers. The global e-commerce market was valued at US$ 21.1 Trillion in 2023 and is forecasted to rise to US$ 183.8 Trillion by 2032, growing at a CAGR of 27.16% from 2024 to 2032. This digital transformation facilitates wider market reach and accessibility for green coffee.
The specialty coffee industry strongly influences the green coffee market. Specialty coffee, characterized by premium beans, unique tastes, and sustainable sourcing, drives demand. Nearly 48% of coffee consumed in the U.S. is specialty coffee, with the market retail valued at USD 48 billion representing 55% of the market share. This is manifested by a rise in specialty coffee shops, consumer spending on high-end coffee, and growing global recognition of artisanal coffee culture.
Market Segmentation
Breakup by Type:
Arabica: Represents the majority market share, known for its smooth taste with subtle sweetness and acidity notes, favored by consumers seeking exceptional quality. In 2023, Arabica constituted 57.4% of global production (102.2 million bags).
Robusta: Known for higher caffeine and strong, rich flavor often used in espresso blends, with 75.8 million bags production in 2023.
Breakup by Product:
Roasted Coffee: Holds the largest market share, including green and roasted coffee beans, appreciated for versatility and convenience among home roasters, specialty roasters, grocery stores, online retailers, and coffee cafes.
Instant/Soluble Coffee: Noted increase in imports by 300,000 bags to 3.7 million in 2022/23, with main contributors including the UK (34%), Vietnam (12%), India (12%), and Ecuador (10%).
Green Coffee Bean Extract: Included in the segmentation but specific data not provided.
Breakup By Distribution Channel:
Hypermarkets and Supermarkets: Largest segment offering broad green coffee selections, competitive pricing, promotional deals, and convenience that attract diverse consumers.
Departmental Stores, Specialty Stores, Online, Others: Listed but no additional specific data provided.
Breakup by End User:
Retail: Dominant segment encompassing supermarkets, specialty stores, and online platforms serving individual consumers engaged in home brewing and artisanal coffee experiences.
Coffee cafes and Others: Act as intermediaries providing freshly brewed coffee and premium beverages in the hospitality sector, also contributing to market growth.
Regional Insights
Europe leads the green coffee market, accounting for the largest regional share. Its prominence stems from a rich coffee culture, widespread café culture, and a strong preference for specialty and premium coffee varieties. The European Union accounts for 74.1% of coffee consumption within Europe. Unroasted green coffee beans constitute approximately 90% of EU coffee imports. Brazil is the top supplier at 32%, followed by Vietnam (26%), Uganda (7%), and Honduras (6%). Rising disposable incomes and trends toward sustainable sourcing are also driving growth.
Recent Developments & News
March 2023: Primavera Green Coffee received the 2023 Specialty Coffee Association Sustainability Award, recognizing a decade of sustainability commitment in coffee.
November 2023: Root Capital announced a collaboration with Green Mountain Coffee Roasters and actor Kevin Costner to launch Horizon Blend by Kevin Costner, a bold smoky dark roast. Root Capital is the nonprofit partner benefiting from a $100,000 donation by Green Mountain Coffee Roasters.
Key Players
Atlantica Coffee (Montesanto Tavares Group)
Belco S.A.
Golden Bean Trade
Merchants of Green Coffee
Neumann Kaffee Gruppe
Nordic Approach AS
The Bean Coffee Company
The Green Coffee Brazil (Group MAGNUS BRAZIL)
WSCafe
Get Custom Market Research Report for Your Business:
https://www.imarcgroup.com/request?type=report&id=12057&flag=E
If you require any specific information that is not covered currently within the scope of the report, we will provide the same as a part of the customization.
About Us
IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
Contact Us
IMARC Group,
134 N 4th St. Brooklyn, NY 11249, USA,
Email: sales@imarcgroup.com,
Tel No: (D) +91 120 433 0800,
United States: +1-201971-6302
